3D

Movies are better without the 3D

By: Craig Allan, Peak Associate Imagine this: you’re going to see a movie that you’ve been looking forward to. You have your tickets paid and your seats reserved. As you walk to the theatre, your excitement growing by the step, you see an unfortunate sight: a theatre employee is handing out glasses. You’ve made a terrible mistake — the tickets you bought were actually for a 3D movie, not a regular 2D movie.  3D movies have been a novelty item for theatres from almost the inception of film. However, the practice didn’t really take off until the 1950’s when studios…

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